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Beck consistently challenges my senses of cynicism and cool. Of art and homage. The dude is obviously talented. He can knock off any number of genres and maintain some odd sense of individuality and originality while, on paper at least, to be completely lacking both.
The above video is what I'm talkin' about. Ridiculous and cynical as well as groovy, bitchin' and postmodern cool. The seventies couple in the burnt orange sunset and Woodstock The Movie blocks is at once trite and maudlin and humorous as well as warm, nostalgic and romantic.
What got me started on this train was seeing a live performance on TV a few months back where he kicked some moves. Like his music and videos his stage moves were blueflame hot while at the same time being intentionally humiliating (white) mandancing? Was this super cool or super hilarious or what? This isn't the best example but the best I could find. He busts most of his mojo at the end.
Follow up:
His maternal grandfather was a Fluxus artist who's work I've seen in galleries. I'm certain that I'm filtering Beck thru this "artist" lens which allows me to comfortably accept his paradox. But the paradox to this lens is that his paternal grandfather was a minister.
Take the following song. Is it a slam dunk parody of the genre? Or does it actually rise towards the bar of the genre. Does it transcend beyond to become its own thing?
Is this dude just fuckin' with me or what?
I do know this though. If I could go back to the 90s, buyout some shitass 70s clothing brand, like Haband Comfort Livin' Casual Pants and get Beck to wear it in a video I'd be flush baby. And perhaps that sums it up better than anything.

Oh and just to complicate things further, he's a Scientologist.
Bonus video groovitude:
They're much more consistent and tuneful than he's often given credit forThis is precisely the final irony.
Beck is also more concerned with play than any high-art notionsThis is what I'd like to believe and what allows me to enjoy the Beastie Boys "Sabotage" over and over and over again. (Lately thanks to Guitar Hero III).
He fell hard for Odelay and the one after that, with the "Bowie" cover shot (I'm blanking on the name...).
There's a song from one of the recent albums called "Black Tambourine". I don't care what source material he used. It kicks out of the speakers with a Bo Diddley beat and great bass sound and works for me any time I play it. Is it a "life-changing" statement? Not even close, but it's as good as any fun song on a Flamin' Groovies album.
I still don't get it. Like so much critiquing of artists on RTH, this seems to be a matter of mind-reading -- projecting motives onto an artist and then blaming him for them.
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