Mar 292011

Paperback edition of Josh Wilker's Cardboard Gods

One day last year I was paging through an issue of Entertainment Weekly when I arrived at a spread they run every few issues, containing about 4 pages of gift ideas. It’s the sort of seemingly paid marketing/alluring editorial hybrid feature that typically bugs me, but EW does it so well. It’s rare that I don’t read that section without briefly considering purchasing some fancy electronics item that feeds into my deep sense of nostalgia. The people who put together that section have a remarkable knack for knowing what feeds the emptiness of a middle-aged, middle-class man’s consumer life. How I miss the days of being so excited over the release of a new Elvis Costello record that I was once willing to follow my friend’s idea of breaking into his friend’s parents’ extremely permissive house to listen to our new purchase over a bone, I think to myself. Next thing I know I’m seeing if I can justify dropping $299 on an mp3 player/clock radio that’s in the form of a Close ‘N Play phonograph.

One day a book recommendation caught my eye, an actual, affordable hardcover book. Maybe it was part of one of these marketing-driven spreads or maybe it was part of the book reviews section—after you’ve read EW for a while it’s easy to lose all distinctions between marketing and editorial. Whatever. The book was called Cardboard Gods, by someone named Josh Wilker. The review read, in part:

A baseball-loving loner deciphers his complicated childhood through his old box of trading cards. . . . Wilker’s book is as nostalgically intoxicating as the gum that sweetened his card-collecting youth. [Grade:] A —Entertainment Weekly

There was no need for excruciating self-analysis and consideration of this item’s ability to fill The Void. I put a big lower corner dog ear on that page of the magazine (ie, my “important point to revisit” dog ear rather than the smaller placeholder one at the upper corner of where I left off reading) preparation for my next trip to the “library.” I re-read the review a few more times, each time getting more excited at the prospect of revisiting my own life as a baseball card collector, solitary baseball board-game player (and more importantly, manager and league commissioner), and generally desperate kid who was in need of the power provided by the sport’s over-arching history and frequent periods of anticipation (ie, what non-baseball lovers call “all the boring parts”). A couple of days later, without hesitation, I picked up a copy of Cardboard Gods and proceeded to tear through it, cover to cover, in the course of a weekend.

The book was everything I could have imagined, with color reproductions of a mid-’70s–era baseball card kicking off each chapter’s meditation on what that player’s card meant in the lovingly dysfunctional childhood world of its author. It was so much fun to tap into another kid’s relationship and chew on life’s inner meanings while contemplating baseball cards of the likes of Rudy Meoli, Mike Kekich, and Mike Cosgrove (no, not that one). This wasn’t some thumbsucking attempt by Wilker to explain away his life according to an in-vogue branch of pop psychology or the agenda of a “special interests” group, as is too-often the case these days. This book was nice and messy—and truly personal, the way we were more comfortable being in the Do Your Own Thing 1970s. In the words of fully satisfied moviegoers of my youth, I laughed and I cried.

Soon after reading the book I found Wilker’s Cardboard Gods blog and became a regular visitor there. I wrote him a gushing e-mail and over the course of a few e-mail exchanges learned that he was also a music obsessive. Baseball: check. Music: check. Good egg? Highly likely! A few weeks ago I read that Cardboard Gods was being released in paperback. I wrote Wilker and asked if he’d consent to a Rock Town Hall interview that would attempt to further bridge the relationship between baseball and music and their roles in the predominantly male means of sharing personal information. Good egg that he is, Wilker was all for this chat. If you haven’t done so already, I highly recommend checking out Carboard Gods, both in book and blog form. Batter up!

RTH: The Cardboard Gods blog preceded your book, right? (I was late to the party, learning of your book before being directed to the blog.) Was there a turning point in writing the blog that you realized you actually could organize a full-blown memoir through the prism of your card collection?

Josh Wilker: For most of my adult life I have been on the lookout for things that might develop into a book, a habit that has almost always crushed the life out of whatever it is that might have otherwise developed organically if I just gave it some space to grow. And I started the blog as an anti-book in a way, since I’d just finished several years working on a novel that I wasn’t able to sell and I was a little discouraged and just trying to have some fun. That said, I think I had the feeling almost immediately, like a tug on the end of a line, that there was something going on with the baseball cards, but I consciously tried to put thoughts of a book aside for a while and just have fun and go wherever the cards wanted to go.

RTH: Baseball in the mid- to late-’70s, like the world of your childhood, experienced a latent period of counterculture-rooted self-awareness. As a boy were there certain players who best represented your family’s new world? Were there other players you felt represented the “square” world your family was leaving?


  8 Responses to “Cardboard Gods‘ Josh Wilker, Paperback Writer: The Rock Town Hall Interview”

  1. BigSteve

    I don’t share the interest in cards, but that was an interesting interview. Wilker definitely deserves RTH Good Egg status.

  2. ladymisskirroyale

    Very interesting interview, and Mr. Royale and I looking forward to checking out the blog. I never collected baseball cards but I do admit to avidly following the 70’s Dodgers (The Penguin!).

    As for the question about how do women share their closest childhood experiences without the aid of baseball cards, I would suggest that they 1. talk, talk, and talk, or 2. use clothes as a reference point. There is a lovely memoir, “Love, Loss and What I Wore” by Ilene Beckerman that I really liked, and although I don’t own a whole lot of (any?) designer labels, I can distinctly recall what I was wearing on certain big events (and conversely, a particular item of clothing brings me back to a moment sort of like how certain songs do). Also, for many women I know, clothing is a shorthand of a relationship’s importance, feelings of self-worth, particular emotions, etc.

    And I would LOVE to have a mp3 player in the shape of a Close N’ Play!

  3. misterioso

    That was great, and I am delighted to see that he has given Biff Pocaroba his due on the blog.

    Still, Mod, you needed to whip out the pince-nez when he referred to the “first album by the Band” when he plainly has in mind the second album.

  4. Yeah, I went back and forth on whether he was deserving of the pince-nez. At first I gave him the benefit of the doubt, thinking he meant the gatefold shot of the extended Band clan on Big Pink, then I questioned whether that’s what he meant, because he did say “on the front.” Shoot, now I’ve got to reevaluate whether I ever liked the guy, his book, and his blog in the first place…

  5. alexmagic

    You have to give Wilker a pass, Mod. He could have easily dropped the pince-nez on you during the Dugout Chatter portion where you claimed that the infamous Billy Ripken card featured him giving the finger, when it was something far more hilarious, but he let you slide.

    His answer to the four-man baseball band rotation was high quality and very hard to argue against.

  6. You’re right, alexmagic. What’s right is right. For the record, I did let the man slide as he let me slide. That’s what being a good egg is all about, isn’t it?

  7. Another contender for the “butcher cover'” is the 1969 Aurelio Rodriguez card, which actually features a shot of the hispanic bat boy “standing in” for Rodriguez.

    Sorry I missed this post the first time around. The recent prince-nez brought me back here.

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