May 252014


I realize this is a subjective opinion but LinkedIn is one of, if not, THE most worthless social media thangs (sic) ever. If I had a nickel for each new business project I have directly, or indirectly, received via LinkedIn I would have roughly $0.

It is primarily a business-contact kinda site. Right? Right. So, imagine my surprise when I got this message:

I’d like to add you to my professional network on LinkedIn.
– Keef
*From Keef Levene *

I replied with a frank question:

Are you perhaps the real Keith Levene?

He responded:


  One Response to “(sorta) Friend of the Hall: Keith Levene contacts The Back Office (me)”

  1. The Back Office

    Oh, and here’s a link to his website with more info on the project

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